Today, October 20, 2022, the Department for Regional Socio-Economic Planning and Analysis (DPASER) in collaboration with the South Regional Development Agency (AZHR South), held a joint meeting with the Directorates for Economic Development as well as representatives from the Department of Tourism of each municipality where the draft document "Criteria for branding of development regions" was consulted.

The internalization of development regions aims to create identity by applying marketing practices, ensuring that the process does not create competition between regions in the sense of preventing or creating obstacles between development regions.

The purpose of the presentation of this document is to discuss the framework for determining the criteria for the development of resources (branding materials) which will be used for their branding, for the promotion of developing regions based on marketing practices, the creation of two elements – visual through the trenches and narrative-text.

The meeting was attended by representatives of the Directorates for Economic Development from the municipalities of Prizren, Suharekë, Rahovec, Mamushë, Dragash and Malishevë. The meeting was also supported by the external consultant Mr. Berat Abdiu.

The meeting was led by the representatives of the Department for Planning and Socio-Economic Analysis where they participated: Mrs. Arta Ahameti Xhylani - Director of DFSHP, Mrs. Vjendita Avdiu Musliu - Leader of DZHRB, Mrs. Fatmire Thaçi - Leader of DPR, Mrs. Arta Maloku - Leader of DKP - and Mrs. Blinda Bytyqi - Consultant for ZSERB.